by Susan | Feb 27, 2013 | Branding, Business Profiles
Branding is a funny thing. It’s a full, comprehensive experience that goes far beyond coming up with a catchy name and cool-looking logo for your business. Today we’re going to talk about brand depth and consistency and we’re using…wait for...
by Susan | Feb 17, 2012 | Business Profiles, Marketing, Publicity and PR
Yesterday, on Andrea Mitchell Reports on MSNBC, Rick Santorum’s main supporter, Foster Friess, had this to say about Bayer aspirin: (if you don’t feel like watching the video, Friess said, “This contraceptive thing, my gosh, it’s so...
by Susan | Jan 27, 2009 | Branding, Business, Business Profiles, Startup
I was recently reading Entrepreneur Magazine’s article on hot trends for 2009. Now, I don’t always like Entrepreneur and other small biz magazines because I think sometimes these publications focus on businesses that require substantial startup capital....
by Susan | Jan 21, 2009 | Business, Business in Your Jeans, Business Profiles, Startup
Another big company is in trouble. Warner Brothers is cutting 800 jobs, over 10% of its global workforce. Disney is expected to follow suit in the very near future. People, Warner Brothers is ranked first in the domestic movie industry. So why am I telling you this?...
by Susan | Jan 7, 2009 | Business, Business Profiles, Personal Growth, Stuff to Inspire
I’ve just learned about the World Laughter Tour and I’m totally grinning from ear to ear, just from reading about it. This is the coolest business EVER!!! The World Laughter Tour is the brainchild of Steve Wilson, who calls himself…are you...
